About Me


Ali Morpeth

I’ve devoted my entire career to making health accessible for people.  I am a Registered Nutritionist (RNutr). I am also a Certified Nutrition Coach and have a Masters in Public Health (Health Promotion).  

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My road to nutrition coaching

For 15 years I worked in public health with global food manufacturers, UN institutions and Non Governmental Organisations (NGOs). I developed behaviour change programmes and lobbied for nutrition policy change at a global level.

My focus changed when I began studying postgraduate biochemistry and growing my knowledge and understanding of human nutrition. I began applying the science of the relationship between diet and health to people and communities I was working with. I was blown away by the impact that making small changes over time was making to people’s lives. It was the motivation I needed to grow my practice. I now work with people 1-1 and deliver behaviour change through community programmes.

Qualifications & Practice

I am a Registered Nutritionist (RNutr) which means I meet rigorously applied training, competence and professional practice criteria set out by the UK’s governing body - the Association for Nutrition.

From years of working on large-scale behaviour change interventions I am super aware of the importance of change psychology. My nutrition practice is based on the same behaviour change principles - I deliver sustainable lifestyle change rather than short-term ‘diet’ advice.  

I have a Masters degree (MSc) and supplementary Nutrition Coaching Certification from Precision Nutrition, the world’s largest nutrition coaching organisation (advisors to companies like Apple and Nike, with a coaching methodology validated by three peer-reviewed scientific publications).

In my daily practice I use the skills that come from 15 years work in public health - analysis of scientific data for evidence based decision making - coupled with a person centred coaching methodology to deliver 1-1 and community based nutrition support.


With 3 young children,

I fully understand the challenges that come with prioritising your own nutrition and feeding your family healthy food.

Thank you for making me think more and try more with the kids’ food choices. They are now eating things I never thought they would and I wouldn’t have tried them if I hadn’t been inspired by you.
— Natalie - Ilkley